Friday, February 12, 2010

Ryan Reynolds Hugo Boss Campaign Spokesmodel

Sure he looks good, but now Ryan Reynolds will also smell pretty delish – the actor is the new face of Hugo Boss.

Reynolds — who will appear star in next year’s comic book blockbuster Green Lantern before reprising his role as superhero villain Deadpool in a Wolverine spinoff — has been tipped to represent two upcoming signature scents for the classic Boss brand, Women’s Wear Daily said on Friday.
“Boss is a brand that not only represents classic style and sophistication, but inspires men to work hard, embrace opportunities and strive for success in all aspects of their lives,” Reynolds tells WWD. “I’m honored Boss invited me to be the face of its new men’s fragrance.”
Ryan is married to Dolce & Gabbana spokesmodel Scarlett Johansson.
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